Stories

Read the last updates and news about our brand and line of products.
Discover also current happenings, at the intersection of sound, art, design, and technology.

Why We’re Revolutionising Fashion Care With Probiotic Technology

Why We’re Revolutionising Fashion Care With Probiotic Technology

Fashion has always been a reflection of progress—whether through innovation in design, shifts in cultural identity, or the evolving dialogue between sustainability and consumption that has c...

The Lab Report - Reimagining Denim, Reimagining Fashion with AFROGRUNGE

The Lab Report - Reimagining Denim, Reimagining Fashion with AFROGRUNGE

The Lab Report is an innovative interview series that explores the intersection of fashion and sustainability. This series will feature a diverse lineup of guests from across the fashion ...

The Best Sneakers of 2024

The Best Sneakers of 2024

Sneakers hold a unique place in culture, bridging the gap between fashion, functionality and personal expression. The best sneakers of 2024 tell stories of craftsmanship, collaboration and c...

Plastic-eating Microbes Could Be Our Path To A Cleaner Planet

Plastic-eating Microbes Could Be Our Path To A Cleaner Planet

When plastics were invented in the 20th century, it revolutionised manufacturing. Suddenly, a durable, moldable and, most crucially, an inexpensive material was widely available, adaptable f...

A Guide To Navigating Trends When You're Trying to Be a Conscious Consumer

A Guide To Navigating Trends When You're Trying to Be a Conscious Consumer

A love for clothing can be overwhelming and insatiable. With so many trends and choices passing our eyes at any given moment, and particularly in a fashion system that has proven to be so en...

ENTER THE LAB EPISODE 9: JOHARA HARTLEY

ENTER THE LAB EPISODE 9: JOHARA HARTLEY

“ENTER THE LAB” is the content series where we showcase the talented, innovative and expressive individuals within our community. The aim is to connect with the person in front of the cam...

Longevity In Fashion Matters - The Case For Sustainability From A Business Perspective

Longevity In Fashion Matters - The Case For Sustainability From A Business Perspective

In a world of finite resources, operating businesses with infinite trajectories of growth has often meant depleting natural resources, exploiting human labour and contributing to unsustainab...